︎

LETTERBOXD APP REDESIGN





OBJECTIVE

Redesign the navigation and streamline the UI/interface of Letterboxd: a social networking app for film lovers. Self-Initiated Collaborative Project with Danny Smoroske.


IMMERSE

Before beginning, we interviewed users (within and outside the field) to get a broader understanding of the experience of using the current Letterboxd app.


SKETCHING

DESIGN ANALYSIS























WIREFRAMING + PROTOTYPING





FINAL




SOME THOUGHTS

I’ve realized that sometimes we can get lost in our heads when it comes to redesigning. “Ooh! Let’s redesign the logo too!” or “Let’s add new colours to the brand guidelines!” However, to me, design has always felt first like problem solving. Letterboxd’s brand identity is well known and loved, and there was no practical need to change it. Instead, we focused this project on tactical understanding of the usability of the interface, and effectively counteracting its weak points with our redesign. 



Stay tuned for an update to the Letterboxd Redesign!